Varsity Brands News

Varsity Brands Launches Employee Ownership Program, Making All Employees Co-Owners of the Company

Varsity Brands announces the launch of an employee ownership program, Varsity Brands Ownership Program, that makes more than 7,200 employees co-owners of the company.

	Varsity Brands' BSN SPORTS Announces Official Partnership with League One Volleyball Ahead of Pro League Debut December 11, 2024
BSN SPORTS Names Southwestern Community College Softball Coach Danny Jensen Winner of the Second Annual #DunkdChallenge November 19, 2024	Build-A-Bear Unveils Unique Collaboration with Varsity Spirit as Cheerleading’s Popularity Skyrockets October 3, 2024	BSN SPORTS Kicks Off Its 2nd Annual #DunkdChallenge to Celebrate Coaches Nationwide & Support St. Jude October 1, 2024
KKR Completes Acquisition of Varsity Brands from Bain Capital and Charlesbank August 26, 2024	Varsity Brands Unveils Expanded Unified Hub for Comprehensive Education and Training August 6, 2024	Former Olympian and Mental Health Advocate Allison Schmitt Launches SURGE Together Curriculum & Webinar July 17, 2024
Varsity Brands Appoints Chief Security Officer and Invests in Additional Safety & Security Efforts Initiatives June 26, 2024	Varsity Brands publishes results of study exploring connections between school spirit and student achievement June 24, 2024	BSN SPORTS debuts SURGE, new program empowering girls to stay in sports March 20, 2024

Varsity Spirit announces inaugural DI and DII National School Spirit Championships

March 6, 2024

Over $1 Million Raised for St. Jude through Friday Night Live at All Star Championship

February 26, 2024

Varsity Spirit reveals new yearbook division

January 25, 2024

Varsity Spirit and Corkcicle drinkware line

Varsity Spirit and Corkcicle announce collaboration

January 17, 2024

BSN SPORTS donates $275k worth of equipment to Beat the Streets

December 20, 2023

BSN SPORTS earned Front Office Sports' Best Employers in Sports award in 2023

BSN SPORTS earns ‘Best Employers in Sports’ award

December 5, 2023

Varsity Beauty products, including lip gloss, hair spray and eyeshadow

Varsity Spirit unveils beauty line created for performance athletes

December 4, 2023

BSN SPORTS secures first-ever partnership with USA Water Polo

October 31, 2023

McAllen High School Coach Patrick Arney named inaugural Dunkd Campaign Winner

October 6, 2023

Varsity Brands completes sale of Herff Jones Graduation Business

October 2, 2023

Varsity Brands and Atlas Holdings Announce definitive agreement for the sale of Herff Jones Graduation Business

September 5, 2023

Varsity Brands Unites Educators to Elevate Mental Health in Schools

August 14, 2023

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Varsity Brands News

Varsity Brands Launches Employee Ownership Program, Making All Employees Co-Owners of the Company

Varsity Brands' BSN SPORTS Announces Official Partnership with League One Volleyball Ahead of Pro League Debut

BSN SPORTS Names Southwestern Community College Softball Coach Danny Jensen Winner of the Second Annual #DunkdChallenge

Build-A-Bear Unveils Unique Collaboration with Varsity Spirit as Cheerleading’s Popularity Skyrockets

BSN SPORTS Kicks Off Its 2nd Annual #DunkdChallenge to Celebrate Coaches Nationwide & Support St. Jude

KKR Completes Acquisition of Varsity Brands from Bain Capital and Charlesbank

Varsity Brands Unveils Expanded Unified Hub for Comprehensive Education and Training

Former Olympian and Mental Health Advocate Allison Schmitt Launches SURGE Together Curriculum & Webinar

Varsity Brands Appoints Chief Security Officer and Invests in Additional Safety & Security Efforts Initiatives

Varsity Brands publishes results of study exploring connections between school spirit and student achievement

BSN SPORTS debuts SURGE, new program empowering girls to stay in sports