Varsity Brands

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Campus and Branding

Build your brand. Unify your community.

A powerful brand creates excitement, promotes engagement, and boosts school spirit far beyond the walls of your school. Together, we can create and build a unifying brand that will help you unleash the potential in your school.

A comprehensive new school solution

Through our New School Program, an extension of IMPACT, we help you establish a secure foundation in spirit and student engagement that endures from groundbreaking to celebration. The program specializes to fit the specific timeline and needs of a new school – including those facing consolidations. From sparking community engagement to complete rebranding, we have the resources to help schools meet their goals. 

Building your campus to match your brand

The BSN SPORTS Construction Team is focused on helping customers through all aspects of Renovation, Remodeling, Expansion, and New School Projects. Our team works directly with your decision-makers to develop a functional space that brings your vision to life. 

Creating belonging with school branding

Your school’s brand is the most important symbol within your community. That’s why we take great care in designing, developing, and launching a school’s brand. A brand unleashes passion among students and faculty, proudly wearing the school’s logo on team and club gear and apparel. It also unifies the community and amplifies support through distinctive fan wear and cohesive campus signage.