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Varsity Brands Unveils 2025 Speaking Tour To Inspire Students and Leaders Nationwide

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Six Dynamic Speakers Bring Inspiring Stories and Perspectives to Schools Across the Country

February 26, 2025

DALLAS, TX – Varsity Brands, the leading platform for Sport and Spirit solutions, today announced the lineup for its 2025 Believe In You Speaking Tour. Designed to empower students nationwide, the tour will deliver impactful messages of resilience, self-worth, and proactive mental health awareness.

Featuring six dynamic speakers, each with a unique background and perspective, the 2024-2025 tour lineup includes Brandon Buck, Eddie Cortes, Kaitlin M. Roig-DeBellis, Kate Garnes, Sandy Zimmerman, and Siobhan St. John. They will engage audiences through a variety of formats, including school assemblies, keynotes, small workshops, regional summits, and conference appearances.

Meet the Speakers:

  • Brandon Buck – Founder and CEO of Infinite Strengths, Brandon Buck is a leadership coach and former high school teacher and coach. With a background in collegiate baseball at Purdue University, Brandon’s mission is to help individuals align their actions with their core identity to create lasting success. His programs focus on character development, leadership, and living a life without regret.
  • Eddie Cortés – For over two decades, Eddie has empowered students to build resilience and confidence. Inspired by a personal experience that once shattered his self-worth, Eddie now shares the powerful message that everyone is braver, stronger, and smarter than they believe. Through his interactive school assembly, I’M POSSIBLE, he helps students develop a positive self-view and overcome obstacles.
  • Kaitlin M. Roig-DeBellis – A former educator and survivor of the Sandy Hook Elementary tragedy, Kaitlin is the Founder & Executive Director of Classes 4 Classes, a nonprofit focused on fostering positive social change. A nationally recognized speaker and author of Choosing Hope, Kaitlin’s mission is to inspire resilience, kindness, and hope in students and educators alike.
  • Kate Garnes – A dynamic speaker with a background in performing at Walt Disney World, Kate shares her journey of overcoming self-doubt and perfectionism. Her message centers on resilience, empowerment, and self-acceptance, reminding students that they have the power to become their own heroes.
  • Sandy Zimmerman – A nine-time competitor on American Ninja Warrior and the first mother in show history to hit the buzzer, Sandy is an inspirational speaker and author. With a background in education, judo, and collegiate basketball at Gonzaga University, she delivers a message of perseverance, determination, and breaking barriers.
  • Siobhan St. John – A survivor of childhood cancer, Siobhan’s story is one of faith, resilience, and triumph. Through her memoir, Scars Left to Heal, and speaking engagements, she encourages everyone to push beyond adversity, lean on support systems, and stay strong in the face of life’s challenges.

Believe In You is Varsity Brands’ leadership and proactive mental health program designed to empower students and educators. Launched in 2018, it equips student and adult leaders with the tools to build meaningful connections, cultivate a positive school culture, and strengthen school spirit. Offering free resources and curriculum, the program supports Varsity Brands’ commitment to ensure every student in America feels supported by someone who truly believes in their potential.

Through the Believe In You Speaking Tour, Varsity Brands brings energy, passion and transformative messages to schools nationwide. By promoting self-belief, perseverance and proactive mental health strategies, the tour delivers an unforgettable experience that leaves a lasting impact on students and educators alike.

To learn more about the Believe In You Speaking Tour and how to bring these inspiring speakers to your school, visit BelieveInYou.com or contact a sales representative.

About Varsity Brands

Varsity Brands is the premier platform for club and team sports, offering a comprehensive range of services and solutions for sports, cheer, dance, band and yearbook. As a holistic services provider, Varsity Brands supports athletic programs and schools with uniforms and gear, training and education, competitions, and more. The Varsity Brands family, which includes BSN SPORTS and Varsity Spirit, champions youth participation and well-being. Explore how Varsity Brands is in the game for good at VarsityBrands.com.

Press Contact:
Brian Bianco
Senior Director of Communications
Varsity Brands
bbianco@varsitybrands.com